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UP! Hoarding

UP! is a new office developmentĀ  for the Zalando headquarter close to Berlin’s Ostbahnhof. By cutting out segments of an existing building – an old shopping mall – the property is re-developed into a modern office space.

We created visual ideas to show the concept of cutting out and re-arranging on the hoarding, which in the end was realised in a more simple fashion than what was initially envisioned.

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bauzaun zalando

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